Yamaha Marine Announces “Summer Power” Sales Event

Yamaha Marine Announces “Summer Power” Sales Event Promotion builds in additional value to select Yamaha outboard purchases made through August 31 KENNESAW, Ga.–(BUSINESS WIRE)– Yamaha Marine Group announced today the “Summer Power” outboard sales event, valid from July 16,...

Border Water Survey Questions

The link below should take you directly to our survey questions from our border waters meetings held in May.   https://goo.gl/forms/HSYJLde6Jo0ZgUju2   You should be able to forward this e-mail and the link should work for anyone who receives...

An Important Year for the Everglades. For anglers around the world, the Everglades are one of those bucket-list destinations.

  2018 – An Important Year for the Everglades. For anglers around the world, the Everglades are one of those bucket-list destinations. 2018 – A Critical Year for Everglades Restoration For anglers around the world, the Everglades are one...

OPTIMA® PowerPack Nation July 2018 e-Newsletter

OPTIMA® PowerPack Nation July 2018 e-Newsletter Register for the August DriveAutoX Event There is still space available at the DriveAutoX event at Gateway Motorsports Park on August 18-19! Click here to register.  How to Maintain Your Battery in the Summer Heat Summer...

New “Razorback” Design from Phantom Lures Drives Fish Crazy

New “Razorback” Design from Phantom Lures Drives Fish Crazy Precision design detail that separates Phantom from the competition   Ramsey, MN (July  10, 2018) – Phantom Lures, widely known for its design and manufacture of high quality, proven baits...

The Freak from Phantom Lures to Include Pro-Troll E-Chip

The Freak from Phantom Lures to Include Pro-Troll E-Chip Following last year’s partnership with Pro-Troll, Phantom announces that The Freak will now include E-Chip Technology  Visit booths #4513 (Phantom Lures) and #3817 (Pro-Troll) at ICAST 2018 in Orlando, Florida...

Phantom Lures Expands Crankbait Lineup to Include Additional Lure Sizes

Phantom Lures Expands Crankbait Lineup to Include Additional Lure Sizes  The Abyss and Banshee Crankbaits from Phantom will each offer additional size options   Ramsey, MN (July 11, 2018) – Phantom Lures, widely known for its design and manufacture...

Phantom Lures Releases Underwater Video Footage

Phantom Lures Releases Underwater Video Footage Several of Phantom’s walleye, bass and trout/salmon cranks can now be viewed via underwater video   Ramsey, MN (July 12, 2018) – Phantom Lures, widely known for its design and manufacture of high...

Phantom Lures Announces Boogey Series Crankbaits

Phantom Lures Announces Boogey Series Crankbaits   A new deep-diving crank from Phantom being released at the 2018 ICAST Show   Ramsey, MN (July 9, 2018) – Phantom Lures, widely known for its design and manufacture of high quality,...

Evinrude Appoints New Vice President of Marketing and International Business Development

Evinrude Appoints New Vice President of Marketing and International Business Development    STURTEVANT, Wis., July 18, 2018 – Evinrude announced today the appointment of Nando Zucchi as Vice President of Marketing and International Business Development. In his role, Zucchi will spearhead...

Anderson and Mathews Best the Field at Sanford Lake (July 14, 2018

Anderson and Mathews Best the Field at Sanford Lake (July 14, 2018) The third stop the College Bass Tour sponsored by DNR Sports and Kevin VanDam visited Sanford Lake in Midland County. A day that saw teams scrap their...

NEW STUDY: 2 MILLION MORE AMERICANS LURED BY FISHING

NEW STUDY: 2 MILLION MORE AMERICANS LURED BY FISHING   Comprehensive report provides key insight into nation’s no. 2 adult outdoor activity ALEXANDRIA, VA (July 13, 2018) – While Americans are collectively checking their phones more than 8 billion times...

Lashuay and Mueller win Nail Biter at Wixom Lake (July 15, 2018)

Lashuay and Mueller win Nail Biter at Wixom Lake (July 15, 2018) The final tournament of the season had all the makings of a country and western shoot-out and the final weigh-in did not disappoint with the Top 5...

Sportfishing Industry Presents the ICAST 2018 New Product Showcase Awards

Sportfishing Industry Presents the ICAST 2018 New Product Showcase Awards Buyers and Media choose 25 Best of Category winners  Orange County Convention Center, Orlando, FL – July 12, 2018 – Last night, the 25 New Product Showcase Best of...

U.S. House of Representatives Passes Magnuson-Stevens Reauthorization Bill

  U.S. House of Representatives Passes Magnuson-Stevens Reauthorization Bill Landmark Fisheries Reform Takes Major Step Toward Becoming Law  Alexandria, VA – July 11, 2018 – Today, the U.S. House of Representatives passed H.R. 200, a bipartisan bill that includes the...